Exciting Events Kick Off the Sunday Farmers' Market

Rejoice in the return of the Sunday Market with a book signing and Strawberry Shortcake Social. CUESA and Book Passage celebrate the opening day of the Sunday Ferry Plaza Farmers Market with a talk and book signing by Michael Pollan, the bestselling author of The Botany of Desire. At 11:30 am CUESA will host a Strawberry Social along the south arcades of the Ferry Building. Shortcakes will be will be piled high with delicious organic strawberries and cream.

"What should we have for dinner?" Michael Pollan opens his latest book, The Omnivore's Dilemma, with this seemingly simple question. For Pollan, what's at stake is not just the enjoyment of our next meal, but our health, that of our planet, and even our very survival as a species. Pollan's book delves into the origins of four American meals: industrial food, dinner from a natural grocery, food from a small, ecological farm, and a meal foraged and hunted by the author. The book promises that "for anyone who reads it, dinner will never again look, or taste, quite the same."

11am: Book Talk
Cost: Book Talk event is free
Location: Ferry Building's Port Commission Hearing Room (2nd floor), at the base of Market Street in San Francisco

11:30am: Strawberry Shortcake Social
Cost: Shortcakes are $5 each - all proceeds benefit CUESA
Location: Arcade south of the Ferry Building's clock tower